A group I was working with was asked to invent a campaign that would further an environmentally inclined organization's goals of both environmental sustainability and quality of life for the public. We chose to pitch to the downtown Toronto BIA by way of the Toronto Environmental Alliance.
The format of the presentation was a self-timed Powerpoint Presentation along with an example of a vertical garden.
The following is a sample of this presentation.
The format of the presentation was a self-timed Powerpoint Presentation along with an example of a vertical garden.
The following is a sample of this presentation.
The idea was to outfit Toronto's underground PATH with vertical gardens along their walls to increase foot traffic as well as improve the experience of the public.
The economically inclined slides were coloured blue ...
While the ecologically directed slides were colored green.
We decided on a less flashy theme to our slides, taking into account our audience. The BIA of downtown Toronto would not likely be won over with the use of flashy animations, which resulted in a succinct and crisp presentation that was well received by our peers.